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SOCIAL MEDIA MANAGEMENT
These projects were conducted in order to allow me to gain experience using and evaluating various forms of media on multiple social media platforms.
MIDSTATE RV
Social Media Evaluation and Recommendation Report
This project was an evaluation of the MidState RV social media presence across multiple platforms. My partner and I conducted full evaluations for professionalism, target audience, site specific and appropriate content, and consistency of branding across social media platforms. Our goal was to make sure that each platform was being effectively utilized by our clients and provide recommendations on improving their social media presence.
SNAPCHAT BEST PRACTICES
Podcast
This project was designed with the goal of evaluating one social media platform and creating a resource material which detailed best practices for that format. My partner and I created a podcast detailing best practices for brands and businesses on Snapchat. The podcast was created using Adobe Audition from the creative cloud suite.